AI visibility radar · Measured July 15, 2026
Ask AI for cleaning companies in London,
and you get a different answer than Google gives you.
We put the same question to ChatGPT and Google Gemini, and compared their answers with the businesses actually ranking in Google search for London. The two lists barely overlap — and the two AI assistants didn't name a single business in common.
What the AI assistants answer
ChatGPT names
- Endersham
- Wellman clean
- Organicleaning
- Acs office cleaning
- City cleaning fm
- Quantum hygiene
- Ecms ltd
- Maids commercial cleaning
Gemini names
- Citywide cleaning company
- Julius rutherfoord & co
- Cleanology
- Total clean
- Dazzle london
- Klean keepers
- Mitie
- Cleaning express
What Google ranks
- cleaning-express.com
- fantasticcleaners.com
- dazzle.london
- swiftcleaning.co.uk
- housekeep.com
- thehappyhousecleaning.co.uk
- goodhousekeeping.com
- busyhandscleaners.co.uk
Note: 2 of those are directories or booking platforms (checkatrade.com, uk.indeed.com), not local businesses. AI assistants tend to name the business; Google often ranks the platform in front of it.
Where the two worlds disagree
Named by AI, not in Google's top results
- Endersham ChatGPT
- Wellman clean ChatGPT
- Organicleaning ChatGPT
- Acs office cleaning ChatGPT
- City cleaning fm ChatGPT
- Quantum hygiene ChatGPT
- Ecms ltd ChatGPT
- Maids commercial cleaning ChatGPT
These businesses are winning a channel most of their competitors don't even measure.
Ranking in Google, never mentioned by AI
- fantasticcleaners.com
- dazzle.london
- swiftcleaning.co.uk
- housekeep.com
- thehappyhousecleaning.co.uk
- goodhousekeeping.com
- busyhandscleaners.co.uk
- kingdom.co.uk
Years of SEO work — invisible the moment someone asks an assistant instead of typing a search.
The searches we measured
These are real queries people type around London, with the sites Google returns first for each one.
“cleaning”
- housekeep.com Housekeep.com: Try London's Best House Cleaners ... - London
- goodhousekeeping.com 45 Best Cleaning Tips for Every Room in Your Home
- busyhandscleaners.co.uk Our Standard Domestic Cleaning Task List
“cleaning United Kingdom”
- kingdom.co.uk Cleaning - Service Page
- fantasticservices.com Cleaning Services in London & the UK
- emop.co.uk House Cleaning Services in London: Domestic Cleaners | eMop
“commercial cleaning London”
- dazzle.london Dazzle London: Commercial and Office Cleaning London
- swiftcleaning.co.uk Office Cleaning London | Commercial Cleaning Services | Swift
- thecleanspace.com Commercial Cleaning London | DBS Checked Office Cleaners
“office cleaning London”
- dazzle.london Dazzle London: Commercial and Office Cleaning London
- swiftcleaning.co.uk Office Cleaning London | Commercial Cleaning Services | Swift
- cleaning-express.com Office Cleaning Services in London | Commercial Cleaners
“restaurant cleaning London”
- jicleaning.com Commercial Restaurant Cleaning Services In London
- cleaning-express.com Restaurant Cleaning Services
- lillilondoncleaning.co.uk Restaurant Cleaning in London
“cleaning services near me”
- wecasa.co.uk Cleaning Services In London - Domestic Cleaners
- fantasticcleaners.com Find Regular House Cleaning Services London
- checkatrade.com 49 Domestic Cleaning Services in London
Is your business on the wrong side of that gap?
Run the same measurement on your own site: which searches you appear in, whether ChatGPT and Gemini name you, and who they name instead. Free, about 90 seconds, no card.
Check my website free →What people ask before choosing cleaning companies in London
Real questions pulled from Google's own results. Businesses that answer these clearly on their site are the ones assistants tend to quote.
- How much should I pay my cleaner per hour?
- What should a cleaner do in 2 hours in the UK?
- What is the 20 minute rule for cleaning?
- What do you mean by cleaning?
- How much should you pay a cleaner per hour in the UK?
- Do you need a license to be a cleaner in the UK?
- What is the 20 minute rule of cleaning?
- What do cleaners usually charge per hour?